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SantaCon NYC in 2024

Thousands of costumed participants moved from Midtown through Manhattan during SantaCon's annual combination of holiday spectacle, nightlife, and charitable fundraising.

Thousands of people in Santa suits and holiday costumes fill a Midtown Manhattan street
SantaCon NYC / TheNakedNYC source archive

SantaCon NYC returned December 14, 2024, beginning near Broadway and West 39th Street before spreading through Midtown, Murray Hill, and the East Village. Thousands of participants dressed as Santa Claus, elves, and other holiday figures for a large bar crawl that paired public spectacle with donations to local charities.

TheNakedNYC Coverage

YouTube: A Sea of Santas in Manhattan

TheNakedNYC documented the costumes, crowd, and movement of SantaCon 2024.

Instagram: SantaCon at Street Level

Holiday characters filled the streets around the Midtown starting point.

What to Know

The Gathering Began in Midtown

Participants assembled near Broadway and West 39th Street before following a route through multiple Manhattan nightlife districts. The movement between venues made the event visible far beyond its starting point.

Costume Was the Common Language

Traditional Santa suits mixed with elves, reindeer, snowmen, and improvised holiday characters. The shared red-and-white palette turned a dispersed bar crawl into an immediately recognizable street event.

Donations Opened Participating Venues

A suggested $15 contribution provided access to participating establishments. Organizers directed proceeds toward New York charities including food, housing, and LGBTQ youth organizations.

The Route Crossed Nightlife Districts

Participating bars included locations in Midtown, Murray Hill, and the East Village. The distributed route reduced the event to no single venue while placing unusual pressure on streets, transit, and hospitality staff.

Conduct Rules Were Central

Organizers told participants to respect children, police, bar workers, the city, themselves, and the charitable purpose. The MTA also prohibited alcohol on Metro-North and Long Island Rail Road trains during the event period.

A Global Tradition Reached New York

SantaCon began in San Francisco in 1994 before variants spread internationally. The official New York organizer maintains current charity, route, contribution, and conduct information for each edition.

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